PRIVACY POLICY
When you browse our websites, social media, and/or make a purchase at Fraspaper Packaging, you provide us with some personal data in order to facilitate your transaction. Fraspaper values the security of your data, respects your privacy, and is transparent with all our customers. This document outlines the processing of personal data by Fraspaper and the measures we take to keep it secure.
Cartonagem Fraspaper Pack Ltda. – EPP, registered under CNPJ 14.137.318/0001-23, headquartered in the City of Jaú, State of São Paulo, at Avenida Edward Sávio, 350, Distrito Empresarial, as defined by the General Data Protection Law “LGPD” (Federal Law No. 13,709.2018), we will mostly be the controller of your information, responsible for determining what happens to this data and for protecting it.
Definitions:
“Fraspaper”, “we” or “our”, we refer to the controller of your personal data, namely the company Cartonagem Fraspaper Pack Ltda. – EPP. “User”, “you”, “your”, or “yours”, we refer to you, our customer, or user of our platforms.
WHAT DATA IS COLLECTED BY FRASPAPER?
During your experience on our websites, online store (Mercado Livre), or on our social media platforms such as Instagram, Facebook, among others, we may collect different types of personal data, either automatically for verification, monitoring, and control purposes, or provided directly by you, such as for creating your account. Below are the types of personal data we may collect in each situation:
During registration:
– Full name
– Photo
– CPF/CNPJ number
– Email address
– Mobile phone number
– Date of birth
– Address details
During checkout and payment:
– Billing address
– Shipping address
– Credit card details, when chosen as payment method
During analysis and monitoring of your purchases or other financial transactions:
– Registration details
– Product type
– Quantity
– Unit price of the merchandise
– Total value of the purchase or transaction
– Nature of the financial transaction
– Bank account information and other means used
– Affiliation
– Income information
Below are the pieces of information that may be collected even if the User is not registered on the aforementioned channels:
During navigation on our integrated marketing system:
– IP address
– Information about the device used for navigation
– Products and categories searched or viewed
– View counts
– Pages visited on other sites
Other information that may be collected:
– Social login information, if you register through a social media account such as Facebook or Google, and authorize this collection;
– Information about you that has become public by you or is publicly available;
– Information we collect from third parties, such as additional data to your registration details (name, affiliation, date of birth, CPF, phone number, address, among others), credit score generated by credit agencies, if you are part of any Politically Exposed Person (PEP) list or alert list (such as OFAC, UN Security Council, and other international lists), among others.
– Information we receive from partners for the delivery of products purchased on Fraspaper’s partner platforms, such as product redemption in loyalty programs or any other platform where Fraspaper may offer its product and service catalog.
– Information provided voluntarily by you, such as through communications with Fraspaper on social media or in product comments and reviews.
– Copies of documents sent by you as proof of address, bank details, or copies of an identity document or the front of your credit card, usually used to verify your registration or validate your identity, ensuring transaction security against possible frauds.
HOW WE USE YOUR PERSONAL DATA
We use personal data to ensure quality service and a better shopping experience for you. Below are the purposes for which we may use your personal data:
Registration details:
– To facilitate the provision of services available on our websites, social media, and partner stores.
– To address requests and inquiries through our Customer Service.
– To correctly identify the User.
– To send purchased products or communications about offers.
– To contact you when necessary. This contact may cover various subjects, such as communication about promotions and offers, responses to inquiries, complaints, and requests, updates on orders placed, and delivery information.
– To assist in diagnosing and resolving technical issues.
– To develop new features and improvements, enhancing your experience with our available services.
– To consult your information in credit agency databases.
– To conduct investigations and take preventive measures against crimes, fraud, financial crimes, money laundering, and/or terrorism financing.
– To ensure compliance with legal or regulatory obligations or to exercise Fraspaper’s regular rights. In these cases, we may even use and present information in judicial and administrative proceedings, if necessary.
– To collaborate with compliance with judicial orders, competent authority, or regulatory agency.
Navigation data:
– To assist in diagnosing and resolving technical issues.
– To develop new features and improvements, enhancing your experience with our available services.
WITH WHOM WE MAY SHARE PERSONAL DATA
For the execution of the activities listed above, whenever necessary, we may share your personal data with service providers, partners, or regulatory agencies. We never sell personal data. Below is a summary of these possibilities:
Service providers: In order to provide our products and services with quality, we collaborate with various service providers who process the personal data collected on our behalf and in accordance with our instructions. These service providers mainly assist us in anti-fraud analysis, payment intermediation, marketing campaign management, database enrichment, and cloud storage. Additionally, our logistics partners use your registration data to deliver our products to you.
Judicial, police, or governmental authorities: We must provide personal data of Clients and/or Users in compliance with court orders, requests from administrative authorities, legal or regulatory obligations, as well as to collaborate with government authorities, typically in investigations involving unlawful acts.
Potential buyers: We may share your personal data with other companies with which Fraspaper concludes a sale or transfer negotiation of part or all of the business, business, or operation. If the sale or transfer is not concluded, we will request the potential buyer not to use or disclose your personal data in any way or form, completely deleting them.
STORAGE AND SECURITY OF PERSONAL DATA
We securely store your data in data centers located in Brazil, as well as abroad. In the case of storage abroad, all applicable legal measures are adopted in accordance with the General Data Protection Law and its future regulations, ensuring the protection and privacy of your personal data.
We employ the best techniques to protect the personal data collected from unauthorized access, destruction, loss, alteration, communication, or any form of inappropriate or unlawful processing, including encryption mechanisms. However, it is important to note that no platform is completely secure. If you have any concerns or suspect that your data may be at risk, please contact us through our customer service channels, and we will be happy to promptly assist you.
Your personal data will be kept for as long as you are an active Fraspaper customer. After this period, we may retain your personal data for an additional period for audit purposes or to enable compliance with legal or regulatory obligations. We will retain your data for the necessary period, respecting the deadlines established in applicable legislation.
COOKIES AND MONITORING TECHNOLOGIES
We may use certain monitoring technologies to collect information about activities performed on our platforms automatically. The information collected through such technologies is used to perform performance metrics of the digital marketing system, identify usage issues, capture user behavior in general, and collect data on content impressions.
Below are some of the technologies that may be present on our channels:
Cookies: A cookie is a small file added to the user’s device to provide a personalized access experience to the platform. It was created in the early days of the internet’s popularity in the 1990s. Cookies help analyze internet traffic and let us know when the user has visited a specific site. A cookie does not give access to a computer or reveal information beyond the data the user chooses to share with us.
Pixels: Pixels are parts of JavaScript code installed in our applications, websites, or in the body of an email, with the purpose of tracking and collecting information about user activities, allowing the identification of their access patterns, navigation, interests, and product purchases, and optimizing content targeting.
Web beacon: A web beacon is a technique that allows mapping who is visiting a particular web page, identifying user behavior across different websites or web servers.
Analytics tools: These tools can collect information about how users visit one of our channels, which pages they visit, and when they visit such pages, other sites that were visited before, among other data.
INTERNATIONAL TRANSFER OF PERSONAL DATA
Some of your personal data may be transferred to other countries, for example, when we use cloud computing services for data processing or storage located outside of Brazil. But don’t worry, Fraspaper also observes all the requirements established in the current legislation in these situations and adopts the best market practices to ensure the protection and privacy of your personal data.
YOUR RIGHTS AS A DATA SUBJECT
Transparency about the processing of your personal data is a priority for Fraspaper. In addition to the information provided in this Privacy Policy, you can also exercise the rights provided for in the General Data Protection Law, including:
– Confirmation of the existence of personal data processing.
– Access to personal data.
– Revocation of consent.
– Correction of incomplete, inaccurate, or outdated personal data.
– Deletion of personal data processed with consent or when unnecessary, excessive, or when you believe that any point of the LGPD has not been met.
– Information about the hypotheses and with which companies, partners, and other institutions we may share or receive personal data concerning you.
– Information about the possibility of not providing consent and about the consequences of refusal, when applicable.
All requests will be processed free of charge and will be subject to a prior assessment of your identity and the feasibility of the request, in order to comply with any obligations that may prevent the full fulfillment of the requests of the data subjects.
RETENTION AND DELETION OF YOUR PERSONAL DATA
We will treat your personal data with high levels of protection and ensure your privacy throughout the period you are our customer, browsing our platforms, and using our services, or as a potential customer with whom we share our product and service offerings.
When applicable, and even if you choose to delete your personal data from our database, Fraspaper may retain some or all of your personal data for additional periods to comply with legal or regulatory obligations, for the regular exercise of Fraspaper’s rights, any judicial actions, various audit purposes, or other deadlines defined and grounded by legal bases that justify the retention of this data.
CHANGES TO THIS PRIVACY POLICY
We are constantly seeking to enhance our customers’ experience. Therefore, our practices for processing personal data may undergo changes with the inclusion of new features and services.
We value transparency in the way we handle your personal data. Whenever any relevant condition of this Privacy Policy is changed, these changes will be valid, effective, and binding after the new version is published on our websites.
CONTACT US
Whenever you have any questions about this Privacy Policy, even after reading it, or need to interact with us regarding matters involving your personal data, you can do so:
Through our available customer service channels at https://storefraspaper.webshare.com.br and http://www.cartonagem.ind.br, requesting options regarding the privacy of your personal data, whenever available; or through the Data Protection Officer’s email: comercial@storefraspaper.webshare.com.br
We recommend that you check the updated version of this Privacy Policy whenever you browse our websites.
We are always available to clarify your doubts and put you in control of your personal data.
Count on us to keep you informed!
Updated: February 9, 2021.
CARTONAGEM FRASPAPER PACK LTDA. – EPP